Today’s business leaders would love to find themselves ahead of “the next big thing.” While it may appear that luck and the fickle winds of customer preference rule the day, there is a proven path to market leader status. The catch: effectively managing and analyzing the ever-expanding volumes of data from within the organization and its ecosystem of business partners.

Too often, the potential of that data to drive innovation goes untapped because organizations lack the capabilities to generate meaningful insights from their data. And, they are not preparing themselves to take advantage of the flood of data still to come from the more than 27 billion Internet of Things (IoT) devices expected to be in use by 2020 based on the latest research from IoT Analytics.

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