Blog
Transformer l'Entreprise
Bonjour,
Ici, je poste et commente des articles - principalement en anglais et en français - que je trouve intéressants et utiles pour illustrer la manière dont les entreprises se transforment pour devenir plus efficaces :
- en répondant aux besoins en constante évolution des clients existants,
- en trouvant de nouveaux clients sur de nouveaux marchés,
- en développant leur gamme d’offre.
L'accent sera mis sur des récits relatant la manière dont les entreprises sont passées d'une culture myope "au statu quo" à une culture vigilante et dynamique, axée sur le changement et l'innovation.
Si vous souhaitez me proposer un article que vous avez trouvé pertinent sur ce sujet, veuillez me l’envoyer et je le publierai dans ce blog. Mon adresse e-mail est : jonathan.woods@eukalypton.com
Digital Transformation in Insurance
This is advertorial provides some useful insights by Gokul Suresh - 3 July 2020 Digital Transformation in Insurance: 5 Must-Know Trends for CIOs Digital transformation in insurance is happening in many ways and affecting everything from the underwriting...
Predicting customer churn
Getting focus on customer behaviour, loyalty and specifically "customer churn" is increasingly critical. This article presents tools to predict these trends. by Sushant Rao - 6 May 2020 Building an application to predict customer churn Too often,...
Zoom fatigue
↑ Yifan Wu We have all consumed video-conferencing sessions from satiation to saturation, during these past weeks of confinement. This article speaks about this phenomenon and suggests remedies. May 19, 2020 / LIbby Sander + Oliver Bauman Zoom fatigue...
Blockchain Principles Launched To Preserve And Protect User Rights
The ubiquity of smartphones, the intense development of apps that localise users, and the desire to harness these technologies to track and trace people infected by the Coronavirus, have together highlighted the urgent need to decide and explain how principles of...
On the importance of being Curious
This article shows that curiosity does not just "kill the cat". It is an attribute that can be used by leaders to manage individuals and teams in a positive, non-dogmatic style and generates ideas from throughout an organisation by Warren Berger 11...
The importance of Imagination
↑ Illustration by Kirsten Ulve Before the onset of the Covid-19 epidemic, we were all aware that our models for living and working on this planet in society and in our organisation were not sustainable. Today most are aware that we will not be able to restart as...
Culture Change & Digital Transformation
↑ PHOTO: Jehyun Sung Digital Transformation frequently involves more direct and more tailored interactions with customers. This means that putting in place a digital transformation program implies a company focus and mindset (and training to make the switch) to...
Les entreprises adoptent-elles des organisations vraiment efficaces?
↑ Yves Morieux est l'une des figures du cabinet de conseil BCG (Louise Oligny) par François Vidal, Jean-Marc Vittori - le 22 mars 2019 Yves Morieux : « Les entreprises adoptent des organisations de moins en moins efficaces » INTERVIEW - Les entreprises n'ont...
Ce qu’il faut demander à un designer
Le travail qu'on donne à un designer requièrt, sans doute plus que les actions qu'on demande à d'autre fonctions d'une entreprise, que la vraie problmatique qui se chache derrière la problématique appréhendée d'emblée, soit explicitée. par Bertrand Jouvenot ...
Pourquoi votre produit est une bonne solution au mauvais problème.
Le point de départ du marketing est effectivement l'identification de besoin(s) d'une clientèle cernée. Cet article nous le rappel et montre le danger de chercher à aligner un besoin client sur une offre préconçue. par Stéphane Schultz - ...
5 Habits of Highly Self-Aware People
↑ Photo by lehandross from Pexels A very perceptive and wise article here by Nick Wignall - 18 Feb. 2020 5 Habits of Highly Self-Aware People You won’t find happiness or success unless you find yourself first In a recent podcast...
Digital Innovation through a Culture of Experimentation
This article shows the importance of creating a culture of experimentation in companies as a key driver to achieving their digital innovationn objectives by Pooja Bal - 6 May 2019 How businesses can drive digital innovation through a culture of...
Commentaires récents